ABOUT

Lyday Communications provides a full range of public relations services with a specialty in strategic and behavioral communications.
John Lyday, APR, Fellow PRSA
Principal, Lyday Communications
Lyday Communications is led by John Lyday, APR, Fellow PRSA, a professional communicator with more than 40 years of experience in:
  • Executive communications
  • Corporate communications
  • Media relations
  • Crisis communications
  • Reputation management
  • Electronic communications
  • Employee communications
  • Government relations
  • Social media
 
His skills include:
  • Communications audits
  • Research-based message development
  • Planning/implementation of communications strategies
 
John's an excellent writer with strong interpersonal and analytical skills. He has a track record of success in working with CEOs (and other C-suite executives) on strategic messaging, speech writing, preparation of talking points, multimedia presentations and media training/coaching.
John has directed public relations for:
  • Three large school districts in Illinois
  • Tribune Company (when it was a publicly traded Fortune 500 company)
  • Lake County, Illinois government
  • A $3 billion regional community bank in Central Illinois
  • The Illinois Association of School Boards
He is an accredited member of the Public Relations Society of America (PRSA), a professional association of about 21,000 members. He was elected to the PRSA College of Fellows comprised of about 350 senior practitioners and educators, each of whom has left a significant footprint on the public relations profession. Election to the College is considered the pinnacle of a PR professional’s career.

 

John graduated from Northwestern University with a Bachelor of Science degree in Journalism and has taken Master’s level public relations courses through Illinois State University. He is:
  • President of the Central Illinois Chapter of PRSA
  • Past President of the Suburban Chicago Chapter of PRSA (from which he received a Lifetime Achievement award)
  • Past President of the Illinois Chapter of the National School Public Relations Association (NSPRA)
  • Past Regional Vice President of NSPRA representing eight states and the District of Columbia.

 

For projects that require additional resources, John partners with his colleagues at Jackson, Jackson & Wagner, a behavioral public relations and management consulting firm, founded in 1956. JJ&W's approach to any problem or opportunity starts with an in-depth understanding of how people behave as individuals and within groups. For more information about JJ&W, click here.